Amanda-Lea Jones

Pet Farewells Pty Ltd

What does your company do?

Pet Farewells offers a compassionate, high-quality, and cost-effective service to pet owners, veterinarians, and animal welfare organisations. They assist in the pet cremation process and provide the ashes in an eco-friendly product that promotes tree planting. Their products are child-friendly, aiming to support children in coping with the loss of a pet in a holistic way. The company is well-regarded for their caring approach towards pets and their empathetic treatment of pet owners.

What is your biggest success?

Our most significant achievement has been the substantial growth of our business without any marketing efforts. Pet Farewells has expanded solely through word of mouth. Rejecting a hierarchical structure, the team members are considered equals, contributing to the business's success, particularly during tough times like the Covid pandemic as they embody the company's values positively. Pet Farewells takes pride in its team and provides unwavering support in every aspect.

What has been your biggest hurdle?

Pet Farewells had a sister company that recently shut down, leading to Pet Farewells taking on extra expenses to retain three employees. While the company is expected to generate substantial profits, it currently prioritizes employee well-being over profitability. As the company expands, it is anticipated to become highly profitable in the upcoming year.