What the Fudge
What does your company do?
We produce delicious sweet treats such as;
1. Unconventional and unique fudge products. We are the first in Africa to do with fudge what we do.
2. Small range of chocolate products, which includes stuffed and dipped dates and no added sugar pomegranate Chocolate sticks.
3. No-added sugar range, which includes snacks and cakes.
4. A dessert range which includes Fully Loaded Churros and dessert balls of different kinds.
What is your biggest success?
We were selected out of 250 applicants to participate in the Property Point & Makers Landing Food Incubation Programme. We won a pitch competition with the Forest Whitaker Peace Foundation. We won second place in the Western Cape rounds of a National pitch competition with Rlabs and Afrilabs. We just entered into a collaboration with a local takeout and we will be launching a dessert trailer in June 2025.
What has been your biggest hurdle?
Lack of cash flow, unreliable vehicle, unreliable markets, and a lack of guidance and mentorship.