Nobubele Nzima

Bellarosa WIP Productions (Pty) Ltd

What does your company do?

We are poultry farm that produces fresh chicken and fresh Farm eggs. We plant potatoes and Spinach for Vegetable production and we train and mentor small scale farmers who want to be commercial farmers in the near future.

What is your biggest success?

Bellarosa WIP Productions Poultry excels in sustainability through: • Contributing to the upliftment, enabling and empowering of individual South Africans by equipping them with the skills and competencies needed for economic growth and social development; • Meeting the standards and requirements of the Municipal Health authority; • Providing professional, excellent and relevant poultry products to the market it serves; • Equipping its employees through training and career guidance; • Working with stakeholders to ensure Nobubele’s values are met and are integral to the business, these being Trust, Transparency and Respect etc. • Tasking itself with and committing to empowerment and employment equity; • Uplifting of local communities by investing in community involvement and job creation; • Creating of strategic partnerships with other informal service providers ; • To encourage and promote gender sensitive environment in all the business activities in which the business partakes. Although the technology used in this industry is relatively low to medium tech, the emphasis is on the ability to deliver high quality, chicken products, presented in an attractive manner, especially for the market that we are serving. In order to achieve this, we ensure consistency in the product and service, extensive training is done for staff in the abattoir to ensure that only the highest standards are maintained. In order to achieve this, all permanent and temporary staff undergo regular training and ‘ghost’ critics are I invited to evaluate some of the product and comment on it, this to ensure that the high standards are maintained, as there is a reputation to uphold.

What has been your biggest hurdle?

High feed prices and climate change due heavy rains and draught