Prudent
What does your company do?
We offer high quality heels , sneakers and sunglasses branded PRUDENT
What is your biggest success?
In 2022 I was invited to Dubai by the Female founder initiative (Middle East) and I won the best retail brand owned by female of the year , PRUDENT was celebrated in Dubai and it’s in demand .
When I was nominated as top 4 footwear brand by top 16 YOBA 2023 and I was up against big brand like Bathu , that was a success for me.
What has been your biggest hurdle?
It must be jumping in to this male dominated industry had not been easy but worth it. When I started I didn’t have stock readily available so customers wait for 6 weeks to get their orders. Competing with big brands without marketing budget .