Sinenhlanhla Dionne Mngadi

Youth Mentors and Developers (YMAD) NPO

What does your company do?

YMAD (Youth Mentors and Developers) NPO, which is an environmental and creative art NPO that infuses socio-economic approaches as solution. This NPO is a youth-led organisation situated and working in the Pietermaritzburg area in KwaZulu-Natal founded in 2016, whose primary focus is restoring the dignity of informal settlement dwellers in the Khan Road vicinity and neighbouring settlements. YMAD’s aim is to shift the narrative of informal settlements as places of environmental degradation and create an environmentally conscious informal settlement for the future. They do this by creating safer, greener, and cleaner informal settlements through participatory community-based activities focused on clean ups, awareness drives and infrastructural development. YMAD has five co-founders (of which four are youth, four are women and all are black). This team of five co-founders comprises a range of various specialists and high levels of expertise within each individual’s work niche. The team also has an active arm of community environmental officers focusing on project implementation across the following disciplines: • Waste Management • Marine Conservation • Water Management • Stormwater Management • Biodiversity Stewardship Farming and Land Management • Environmental Education and Cultural Practices Awareness • Indigenous Forest Conservation and Restoration • Riparian Fringe Conservation and Restoration YMAD's philosophy aims to inform community-based project planning, implementation, skills development, monitoring and evaluation approach on environmental rehabilitation initiatives. There are a number of key features of YMAD’s approach that it is important to highlight: 1. YMAD believes in the importance of building community buy-in to ensure the sustainability of the project. Our team comes from the area so is well-placed to lead this work but YMAD’s role is one of catalyst. Our model is to identify a group of local youth interested in developing into community waste champions. We provide them with the necessary training so that at the end of the project when the Recycling Hubs are launched, the community is equipped to continue running it themselves. YMAD continues to play a mentorship role and is on hand to provide support as and when needed. 2. YMAD values the South African youth as a major constituent in any community, with the ability, skills and the drive to make meaningful contributions, where they live. Therefore, the objective of YMAD’s initiatives is to empower the local youth to be recycling champions of recyclable waste and organic waste, in order to improve the local state of the environment within the community, while creating work opportunities. 3. The projects are designed so that in time, participants can enter into recycling business operations (whether in a form of a co-operation organisation, non-profit company (NPC) or private company) and the community members undergo training programs led by YMAD and partners. Through this green livelihoods' initiative, the youth are given the stewardship responsibility to use citizen science to create livelihood opportunities from recycling, cleaning the environment, researching agricultural outputs of using organic waste, landscaping, restoring degraded ecosystems in their communities. 4.We start small and scale up. Having piloted our methodology in Khan Road, we have learned key lessons and are now ready to expand the project into the other 4 sites. 5. We have a very specific training strategy. Many under-skilled youth empowerment and training initiatives seldom focus on personal behavioural change before project inception and post project closure. This remains YMAD’s signature move. Based on lessons and observations drawn by the YMAD community environmentalists working in various communities, results show gaps in basic personal development, skills and business training. Although these are not described as critical skills, they contribute to the holistic development of the recycling teams and the community, at large. The diagram below illustrates how training activities can be structured, with key skill development areas in the solid, coloured boxes. The floating grey boxes are proposed focus areas for YMAD to maximise opportunities for workplace coping, one-on-one mentoring and more inclusive performance indicator development. The most common parts of training that most programs tend to prioritize are job-specific training and safety-related training, often neglecting social and personal skills development. Through this training program for waste recycling, YMAD is eager to contribute across the training components should there be funding for future training.