Something nutritious
What does your company do?
We are a food business that offers nutritionally dense meals that look and taste good. Aiming to actively inspire people to pursue a healthy lifestyle, while changing people's perceptions on healthy eating, making it accessible, convenient and sustainable. Focused on flavor, color and nutrition. We have made sure that the meals are rich in nutrients, antioxidants, fiber, phytonutrients and you're getting in your 7 major food groups of nutrients daily. The educational element of it is very important, we believe that you need to be aware of what you're feeding your body and why it's good for you. Introduce people to grains like sorghum and millet, nutritionally dense grains that we have in abundance in South Africa. Something nutritious aims to be a disruptor in the healthy eating space, we believe it is incredibly important for our customers to get the Nutrional information for each meal.
What is your biggest success?
Having customers on retainer, who have come back week after week repurchasing meals. It really speaks to the type of experience something nutritious is providing and the meals we are providing.
What has been your biggest hurdle?
Definitely finances, not being able to have a website that would make it easier for customer to purchase meals, investing in market and employ people so that we can do more orders. We currently have the capacity to take on 6 orders a week, but the demand is more, which is disheartening.
