nlightencx (Pty) Ltd
What does your company do?
nlightencx are multiple award-winning customer and client experience specialists that have been helping businesses deliver exceptional customer experiences for almost two decades.
Recognised as Africa’s leading Multidisciplinary Client/Customer Experience specialists, our superpower is helping B2B companies increase sales by up to 30% in just 24 months.
Our specialised and bespoke services include a unique Customer Experience Research Framework, True Voice of the Customer Research, Real-Time Reporting platforms, Customer Journey Mapping, Customer Experience Redesign, CX Strategy, and tailor-made CX Training.
We are masters at client retention, risk mitigation, and uncovering business growth opportunities.
We do this with our trusted True Voice of Customer Framework, designed to take an organisation from being customer-unaware to customer-centric.
Our unique methodology cuts to the core to reveal deep insights into client behaviour and client perception of a business. The heart of our value offering lies in the extensiveness and accuracy of the research we undertake, as well as our ability to translate insights and data into actionable strategies that work to mitigate risk, capitalise on cross and up-sell opportunities, ensure client loyalty, and drive overall business growth.
In a nutshell, we work with Client Retention Managers, Marketing Managers, Heads of Customer Experience, Sales Directors, and Business Development Executives to create the kind of customer experiences that grow market share and boost brand value. Specialising in the B2B AND B2B2C sectors – our offering includes companies in the FinServ, Fintech, Telecos, Facilities Management, Outsourced services, Logistics, BPO, industries.
What is your biggest success?
One of our landmark successes is authoring the business book “Eat Your Own Lunch,” which serves as a practical guide for developing robust CX strategies. The book has not only established our thought leadership but also converted numerous readers into loyal clients. Achieving global recognition, we’ve been named the top CX Specialist Agency for two consecutive years, 2023 and 2024. In 2025, I was honoured to be voted as one of the top ten CX influencers globally. These accomplishments underline nlightencx’s commitment to excellence and innovation, demonstrating our profound impact on the businesses we serve.
What has been your biggest hurdle?
Navigating early years as a solo entrepreneur was challenging, as I balanced multiple roles without a team to share the load or provide feedback. Playing HR, IT, Finance, Legal, Marketing, and Sales, while being a single parent to two children, was daunting. This experience was compounded by self-doubt, imposter syndrome, and the disruptive effects of COVID-19. However, I’ve learned to view obstacles as opportunities for growth. Embracing resilience, I’ve turned challenges into learning moments, fostering a culture of continuous improvement within nlightencx. These experiences have fortified not just my business acumen but my ability to lead with empathy and determination
