RecruitAGraduate
What does your company do?
RecruitAGraduate (RAG) is a specialist graduate recruitment agency that connects talented, qualified professionals with businesses across South Africa. We focus on long-term employability, youth empowerment, and inclusive economic participation. As a proudly 100% female-owned and 51% black female-owned Level 2 B-BBEE agency, our work is deeply rooted in transformation and building a future-fit workforce. Founded in 2019, we help businesses hire across the talent journey from learnerships, internships, and graduate programme hires, to inexperienced and experienced professionals with qualifications ranging from NQF 6 to 9, looking to pivot, grow, or re-enter the workforce. By bridging the gap between education and employment, we’re creating pathways to success for job seekers and building resilient, forward-thinking businesses in the process.
What is your biggest success?
My greatest success has been transitioning from Recruitment Manager to majority shareholder and Director of RecruitAGraduate, a business I passionately believe can change lives. In a country where youth unemployment exceeds 60%, I stepped into leadership to scale our impact and bring fresh vision to the graduate hiring landscape. Through strategic partnerships and innovation, we’ve placed hundreds of young professionals into their first jobs, often in industries where they’re underrepresented. We’ve helped businesses see inexperienced candidates as growth assets, not liabilities. Under my leadership, we’ve increased our digital reach, diversified our offering, and deepened our B-BBEE and transformation work, all while maintaining an empathetic, purpose-led culture. Each success story, every graduate placed, reinforces why we exist: to unlock potential, create dignity through work, and power inclusive economic growth.
What has been your biggest hurdle?
My biggest hurdle has been confronting and changing limiting perceptions both in the marketplace and in myself. Many businesses undervalue graduates, particularly those without experience or from underrepresented backgrounds. It’s taken strategic education, storytelling, and partnerships to help clients see the power of fresh thinking and potential. Internally, stepping into leadership as a black woman in a competitive, often male-led industry required courage. I had to overcome impostor syndrome and move from operational delivery to strategic vision. Owning 51% of the business gave me a seat at the table, but I had to grow into my voice to fully own that space. Every challenge has sharpened my clarity, resilience, and authenticity. I’ve learned to lead with conviction, compassion, and courage and to view every hurdle as a stepping stone to deeper impact.
